Ford is working on a hard sell to taxi drivers in Denver

For taxi drivers in Denver, the fuel savings would be great. At $30 a day in gas savings alone, I'm sure most taxi drivers would jump a...

For taxi drivers in Denver, the fuel savings would be great. At $30 a day in gas savings alone, I'm sure most taxi drivers would jump at the chance to drive a Ford Escape Hybrid, rather than just about any other conventional car.

Ford estimates the cabis savings at $6000 a year, but that's what they would save driving the hybrid SUV. The problem they have is the $29K price tag. Since most taxi drivers in Denver buy their own car at auction for $3 to $4K, making up the difference in initial price, insurance costs, taxes, interest payments, etc... would be decades away, if at all. What taxi driver is going to look that far ahead for (possible) long term savings? Even if you are going to pay less in maintenance costs (oil and brake pad replacements).

DenverPost.com - Ford tips cabbies to hybrid
"The extra gas mileage would be nice, but how do we afford these vehicles?" asked Freedom Cab driver Antneh Sharew, awaiting a fare Tuesday at the Adam's Mark hotel.

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