FLOW vs “Private” Citizens - Customer Information on Company Databases
Behavioral Targeted Advertising, as stated in the article “Study: Like it or not, behavioral ad targeting ...
https://iskablogs.blogspot.com/2010/03/flow-vs-private-citizens-customer.html
Behavioral Targeted Advertising, as stated in the article “Study: Like it or not, behavioral ad targeting works”, published March 24, 2010 9:01 AM PDT by Caroline McCarthy, CNET News – The Social.
It is not a new concept, as Google uses this type of advertising where in which advertisements are sent to Customers based on user preferences that are being tracked