2009 Toyota Hybrids Price Goes Up

Toyota has announced they will be raising prices on their hybrid car lineup for 2009. The 2009 Toyota Prius, Camry Hybrid, and Highlander H...

Toyota has announced they will be raising prices on their hybrid car lineup for 2009. The 2009 Toyota Prius, Camry Hybrid, and Highlander Hybrid will all have a sticker price of at least $500 more than they did in 2008.

The base MSRP gas-electric Prius Hybrid will range from $22,000 for the Standard grade to $24,270 for the Touring grade. The overall average price for Prius will increase $500, or 2.2 percent.

The base MSRP for the 2009 Highlander mid-size SUV will range from $27,600 for the Base front-wheel-drive  model with a V6 engine and five-speed automatic transmission to $34,520 for the Limited four-wheel-drive V6 with a five-speed automatic. The overall average MSRP for Highlander will increase by $47, or 0.2 percent. The base MSRP for the gas-electric Highlander Hybrid will range from $34,700 for the two-row, four-wheel-drive with intelligence base model to $41,020 for the three-row, four-wheel-drive with intelligence Limited. The overall average MSRP for the Highlander Hybrid increases by $518, or 1.4 percent.

The 2009 Camry sedan will receive an MSRP adjustment reflecting an increase of $225, or 1.0 percent. The base MSRP will range from $19,145 for the Camry four-cylinder with a five-speed manual transmission to $28,695 for the XLE V6 with a six-speed automatic. The gas-electric Camry Hybrid will receive a price adjustment increase of $500, or 1.9 percent. The new MSRP will be $26,150.

Update: Toyota announced a price increase for a Lexus hybrid, too.
The 2008 RX 400h front-wheel drive and all-wheel drive hybrid luxury utility vehicles will carry base MSRPs of $42,080 and $43,480 respectively, an increase of 1.2 percent or $500.


In all Toyota announced a price increase on 13 models.
Series Price Change % Change
Corolla 100 0.6%
Matrix 100 0.5%
Prius 500 2.2%
Camry Gas 225 1.0%
Camry HV 500 1.9%
Avalon 520 1.7%
FJ Cruiser 275 1.1%
Sienna 100 0.4%
4Runner 225 0.7%
Highlander Gas 47 0.2%
Highlander HV 518 1.4%
Land Cruiser 655 1.0%
Scion xD 100 0.7%

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